Watching the story of how Instagram rose, kept thinking about Susan Sontag's book On Photography. The founder of Instagram himself likes photography, and he also created this social software to solve the problem that the mobile phone could not take beautiful photos in 2010. It can be said that Instagram itself defines the standard of how we view the world, and then everyone because of this The standard lost itself. I read "Post-Facebook Era" (English title: "FACEBOOK: The Inside Story") and "The Inside Story and Price of Instagram's Rise" (English title:
"No Filter", in fact, I prefer the English title) these two After the books on social media that affect 2.9 billion and 1.5 billion people in the world Special Database respectively, the mood is mixed, excited about their success stories, and not so comfortable with their attitudes towards transformation and development. In 2012, Facebook acquired Instagram for US$1 billion, which shocked the world in terms of amount, business, or the feelings of community users; 10 years later, although
Strom, one of the founders of IG, has (Kevin Systrom) expressed no regrets, but as a user who loves IG more - to borrow the epilogue of the book "The Inside Story camera-based social software, the two founders Strom and Mike Krieger built, in fact, more like a location-based social app similar to Foursquare sharing location, not even called Instagram at that time, but It's Burbn (named after the pronunciation of bourbon). Of course, everyone will challenge these two new entrepreneurs with this question: Why do you want to give up Foursquare and use Burbn?